Category: Blog

Community cleanups often feel a lot like team sports — everyone comes together with a shared goal, whether it’s keeping streets clear of litter or cheering on their favorite players. Just as modern fans use the bovada sports betting app to stay connected to the action, our volunteers stay connected through local initiatives that combine energy, strategy, and teamwork. Both worlds show us that individual effort matters, but collective spirit achieves the biggest wins.

Creating a cleaner, safer, and more beautiful Southwest Virginia requires more than just one person’s effort — it depends on community action. From individual volunteers to local organizations, every contribution adds up to meaningful change. When neighbors come together to tackle litter, promote recycling, and support environmental initiatives, the results can be felt far beyond a single cleanup event. This spirit of collaboration has been at the heart of our work for many years, and it continues to guide everything we do today.

Litter cleanup “Safety First”

Simple steps to help the planet while staying safe. Wear a mask and gloves. Use gloves to keep yourself safe from physical contact with litter (and to prevent cuts and scrapes). “Do your part” by wearing your face mask. Avoid touching your face.

Great American Cleanup

The Great American Cleanup, coordinated locally by Keep Southwest Virginia Beautiful, follows the current “green” movement with the theme, “Green Starts Here.” Keep America Beautiful, the national organization that leads this program, chose this theme to remind families that a better environment for everyone starts in our own communities. The work done in everyone’s backyards extends beyond property lines, affecting more than our families.

The Upper Tennessee River Roundtable formed a Keep America Beautiful affiliate in 2007, called Keep Southwest Virginia Beautiful.
The affiliate later departed to form a nonprofit, operating as a 501c3 for many years.
​The formation of this affiliate resulted from a unique partnership among nine counties and two cities. These localities joined to serve on a Black Diamond RC&D task force for a year and then became the Roundtable’s Tourism and Trash Team. After working on many projects together, the group decided to form a KAB affiliate, which was certified April 21, 2007.